Show Underwriting

The Historic Holmes Theatre is dedicated to creating rewarding partnerships with local businesses that meet mutually beneficial goals.  The key is to tie arts activities to projects that address business goals and needs, such as visibility, marketing objectives, employee relations, and community betterment. If you are interested in learning more about show underwriting, contact Historic Holmes Theatre Executive Director Amy Stearns at 218-844-4221 Ext. 104 or e-mail .

Media Exposure:

  • Your name/logo in all show related print advertising
  • Your name/logo in show specific TV and radio advertising
  • You are credited as the underwriting sponsor in all public speaking engagements and media interviews

Collateral Visibility:

  • Your name on marquee advertising the sponsored show (as available)
  • Your name/logo in 6,000 season brochures promoting the sponsored show
  • Your name/logo in 1,000 monthly fliers
  • Your name/logo in 100 posters advertising the show
  • Your name/logo on cover of 500 playbills for the sponsored show
  • Recognition during “curtain talks” prior to the sponsored performance

Access to Attractive Market:

  • Full page ad in the sponsored show playbills
  • Signage and table for display during performance
  • Opportunity to address the audience in a “curtain talk” if desired
  • Link from DLCCC web site to your company web site

Client Cultivation and Employee Relations Enhancement:

  • 6 tickets to sponsored show and 20% discount for additional tickets
  • Private pre or post show artist reception for 20 people (as available)

The Historic Holmes Theatre and Cause Marketing

Source: Cone/Roper 1999

  • 83% of consumers say they have a more positive image of a company that supports a cause they care about.
  • 78% of influential Americans continue to say that if price and quality are equal, they are likely to switch to a brand or retailer associated with a good cause.